Foulad Nab Tabriz Company as a pioneer of the steel industry in the private sector was established in 2003 by Iranian-Turkish joint venture in the city of Tabriz in order to benefit from economic and industrial potentials of both countries. Preparation and foundation operations started in the beginning of 2004 and production line equipment was imported into the country. The installation and commissioning of the plant took one year and its trial production launched in summer 2005. In the following, there is an interview with Karim Rahimi, vice president of Foulad Nab Tabriz Company.

What are the main products of Foulad Nab Tabriz Company and company’s output capacity for the products?
Foulad Nab Tabriz company's main products are all kinds of steel profiles such as angles, channels and beams in various sizes. The company has two production lines with total annual capacity of 450 thousand tons per year. In the first line, 150 thousand tons of angles with sizes of 30 to 80 millimetres is and in second line 55 thousand tons of beams, 15 thousand tons of channels and 90 thousand tons of angles with sizes of 80 to 160 millimetres can be produced annually.

What plans does Foulad Nab Tabriz Company have to increase its production capacity in the future?
Last year we invested in renewing our production lines and improving our technology. Based on these improvements, we can produce new sizes. Currently we are focused on diversification of our products to meet the local demand for angles with sizes more than 120 millimetres and 18 and 20 beams. It is obvious that by increase in number of our products, annual production capacity will also increase. With production of 35 different sizes of angles, channels and beams, the company has the highest product diversification among Iran’s steel product manufacturers. This diversification is the greatest strength point of our company.

What amounts of Foulad Nab Tabriz Company’s products are exported overseas and which countries are the target markets of the company?
Based on our five-year long-term plan to increase export of our products, we have increased our exports. Currently, 15 percent of company’s products are exported overseas, but according to our plan, we must achieve our goal of 40 percent in the next years. Our target markets are neighbouring countries, particularly Iraq and Afghanistan, but we also did export to other neighbouring countries, including Pakistan, Turkmenistan and Armenia.

What are Foulad Nab Tabriz Company’s plans to expand its target markets?
Besides developing exports to neighbouring countries, we try to use created opportunities to enter new markets. The methods of entering new markets have been studied by the company’s managers and after the carrying on the required feasibility studies decision will be made on the method of entering the intended market. Participation in local and international exhibitions and meetings with businessmen and industrial projects contractors in different areas, are among the measures we have taken in order to find new markets.

Given the lifting of international sanctions what plans does Foulad Nab Tabriz have to increase its exports?
Export expansion has been the main goal of the company after sanctions were lifted and fortunately we have achieved to a large part of this target this year. Participation in local and international exhibitions, assessing the needs of target markets, compliance of products with standards of targeted countries, holding meetings with officials of the Chamber of Commerce of neighbouring countries have been major actions taken to increase exports.
Improving products quality to world-class level in essential for entering international markets. Thus, providing quality products has been put to the forefront of company's goals. It is worth noting that currently Foulad Nab Tabriz output has the ability to compete with its global counterparts in terms of quality and besides domestic market, it covers wide range of needs of neighbouring countries. In addition to high quality, products of the company have good competitive price. So the prices we offer to our foreign clients are more affordable compared to other manufacturers.

What plans does the company have to attract international partnerships?
Foulad Nab Tabriz Company has been established by foreign joint venture in order to make use of the economic and industrial potentials of Iran and Turkey and during more than a decade of our business, we have always enjoyed support of foreign investors. For instance, last year about USD 10 million from foreign investment in the company was spent to upgrade equipment and technology of production line.

How do you evaluate the prospect of Foulad Nab Tabriz Company in the future?
Foulad Nab Tabriz Company’s future prospects can be demonstrated in the following objectives:
Knowledge-based organization with the ability to launch new products using modern technology;
One of the largest manufacturers of steel sections in the country, according to national and international standards;
One of the top exporters of steel products in the Middle East;
Adoption of new methods of international marketing to develop the business;
Study the need of market and increase product diversification by adding required sections of the construction industry to product portfolio,

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